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Legoland Dicsovery Centre Celebrates 10 Years

The popular attraction, which today Sunday (March 22nd) marks its tenth anniversary at Barton Square Manchester, is inviting ten lucky youngsters who share the same birthday month, to be in with the chance of winning an annual family pass and extra special LEGO cake build set.

All families must do to be in with the chance of winning the treat, is to share a picture of themselves enjoying LEGO play to the brand’s Facebook page ( The entry mechanic is designed to unite people across the region in an online celebration and to inspire fun and good wishes for youngsters whose hopes for a party with friends have been dashed. (Selected winners will be required to provide evidence of their date of birth, just to ensure the treat is awarded to real birthday stars!)

A guide to creating the ultimate LEGO cake, courtesy of Master Model Builder James Windle, will be shared online on the day, inspiring birthday boys and girls to create their own celebratory builds. 

Speaking on the announcement, Stuart Jarman, General Manager Manchester Cluster, Merlin Entertainments, said: “Birthday parties are such a big occasion for children and an event many spend months looking forward to. As we prepare to celebrate 10 years of inspiring educational play here at Barton Square, we wanted to build the spirits of youngsters who may have seen their special events cancelled and provide them with a little something to look forward to as a family.” 

Legoland Discovery Centre Manchester opened in March 2010. Over the last decade the popular attraction has welcomed over three million visitors through the doors with over 2.5 million bricks and 450,000 wheels modelled, stacked and stood on – ouch!

Amongst many of its famous builds is the world-famous DUPLO Giraffe.
Legoland Discovery Centre Manchester celebrates its birthday as the new Metrolink line, connecting the Trafford Centre to the rest of Greater Manchester, opens to the public this Sunday, making the popular attraction easier to access than ever before.

Commenting on the line opening, Jarman added: “We are delighted to welcome the new Metrolink line to intu Trafford Centre. As two of the top attractions in the area, Legoland Discovery Centre and SEA LIFE are delighted that tram users will be able to stop right outside our home in Barton Square. The line will create a more environmentally friendly journey option for our guests and open up the possibility for new visitors to discover what we have to offer. We’re looking forward to welcoming the first Metrolink passengers very soon.”

Legoland Discovery Centre Manchester is the ultimate indoor LEGO playground where visitors can experience amazing play, creativity and building fun.

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